Vallum

Vallum is an ambitious countryside venture bringing together cabins, padel courts, lake experiences and a wider business community vision under one name. The challenge was to create a brand that felt rooted in the landscape while being structured enough to grow as new parts of the site launched.

We developed a clear brand architecture that allowed Vallum Cabins, Vallum Padel and future ventures to sit confidently under one master identity. The visual language combines natural texture with a clean, contemporary structure. Materials such as corten steel and timber influenced the tone, helping the brand feel grounded, robust and connected to place. The system is flexible, built to expand as the wider Vallum vision evolves.

The website brings all elements together into a clear and scalable digital platform. We structured the content to give equal weight to accommodation, sport and community, without creating a cluttered experience. Built in Webflow, the site allows the team to manage content easily as the offer grows. Alongside digital, we developed on site signage to ensure the physical experience mirrors the brand, creating a consistent journey from first click to arrival.